John Reese
Director
John joined the board in 2025, bringing over 35 years of proven experience in business and leadership. As a seasoned business coach, he specializes in the hospitality industry. He has been fortunate to have worked with Four Seasons Hotels, Earls Restaurants, Kanke Seafood Restaurants, Oak Bay Marine Group, The Truffles Group, where he was for 14 years VP, COO and Trading Post Brewing Company where he is currently an investor, adviser and coach. He was educated at Queen’s University, Le Cordon Bleu, London, and has a Masters in International Hotel & Tourism Management from Schiller International University, London.
John has a great passion for working with small-to-medium sized organizations in creating high performance businesses with admired cultures. John’s specialties lie with organizational structure, profitability optimization, feasibility studies and new business planning. In addition, he has extensive experience in developing Values & Principles-based cultures, achieving alignment within teams, improving employee retention and bringing businesses to optimal health & performance. John takes great pleasure in working with leadership teams in developing Vision, Mission, Core Values, Strategic Plans and facilitates annual and quarterly planning sessions aimed at achieving results.
John’s community service includes being a past member of the board of Threshold Housing Society, working as a volunteer business coach with Project Zero, a circular economy business incubator and working as a coach and consultant with Silver Threads – Service for Seniors, Beacon Community Services and the Spartan Foundation at Trinity Western University.